IMPORTANCE OF CORRECT REPORTING
When you’re using a variety of mediums to attract lead forms, it is important to keep a close eye on things to check that they’re all performing well together. We think that this is vital in making sure our customers are outperforming the marketplace. That’s why we offer this service free of charge.
If you use our online marketing products, such as sponsored listings and display advertising, then we will provide you with a detailed breakdown of their performance. For example, how many times your ad has been seen and its click-through rate, time spent on your site, what triggered your advert and what that visitor did after. We can provide analytics to you whenever they are requested and we use them to make amendments to your online campaigns, to make sure that they are performing to the highest of standards.
ATTRIBUTION MODELLING
Advertising is essential to the success of a brand, it’s how people find you, use you and recommend your name above others. At R88 Media we want to be able to tell you ‘how’ your customers are coming to you, from where and why. An example is someone recommending your business name to their friend, they then search online and find your website. A week later they forget your name so they search what you do and find your Google ads. Attribution works to ‘attribute a value’ to each advertising medium you use.
Do you have time and/or patience to sift through ‘fluffy websites’ that deliver their message in a round-about, confusing way? The likelihood is that you don’t and (given you have 3 seconds to gain and retain interest on a website) that you could probably share many poor experiences of websites that do this. R88 Media ensure we are delivering your businesses message in a clear, effective and creative way.
CALL TRACKING (CTS)
With the use of our CTS system, we are able to track which leads are coming from your adverts. We do this by inserting your business telephone into the adverts and then monitoring each call as they come in by the time of day and month. It doesn’t stop there, we are even able to provide you with the location of each caller, how they retrieved your number and even take a recording of the call for you. We can guarantee that you can be secure in the knowledge of exactly what customers your adverts are reaching.
Keyword Triggered Hits
Website Visits
Page Visits
Geo Tracking*
Demographic Trends*
Attribution Modelling
Big Data Analysis*
Google Analytics Premium*
DoubleClick Tracking*
Google Ads Tracking*
Call Lead Logging*
Email Lead Logging
