Programmatic adverts are highly targeted visual adverts that offer your businesses services to searchers online who are looking for something similar. There are so many different ways to market your business online, it can sometimes be overwhelming, that’s why it’s important to know a bit about each one.

R88 Media

Effective Brand Tools

Programmatic Display advertising is the automated process of bidding for graphical advertising space on specific websites. Systems (ad exchanges) will find you a space on a website that suits your needs and offers us the opportunity to put your designed advert in that space. It all sounds very complex but happens in .01 of a second.


These ads can also follow them to other sites. If they were to change to a different site, the ad will then appear on the site bar, reminding them and securing a name in the back of their minds. This process is called re-targeting and is a very effective method of getting your name seen by millions of customers, locally and nationally.

Ad Exchange

With programmatic advertising, businesses (like yours) can buy inventory in an automated way and by using data can target audiences with ads that are relevant to their needs and interests. This practice of automating and optimising the ad buying and selling process, in real time is known as programmatic advertising and plays a huge and increasing role in the future of online advertising. 

Google Partners

Would you trust an unqualified builder?
You’re absolutely right. You’d be taking a huge gamble with your business’s online reputation. Google’s AdExchange is somewhat complex and to get it right takes a tonne of training. So why waste time with a marketing company who are not at the top of their game? Given Googles, search dominance means over 90% of all online traffic flows through them, it’s incredibly important to use a trusted, professional solution to support your business.

R88 Media

The R88Media Group | Website Designers, Design & Digital Marketing Hereford, Herefordshire, South Wales, West Midlands
The R88Media Group registered in England and Wales. We have 4 offices over Herefordshire & South Wales, Our registered office is located at Office 1 -  28 Eign Gate, Hereford, HR4 0AB. 

Phone: 0800 033 7980
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© Copyright R88Media 2019

The R88Media Group a creative SEO, Content Marketing & Web Design agency based in Hereford. We are proud of what we do. We get excited by helping businesses succeed in the online sphere. Our philosophy is based on four simple yet core values - Learn about us here.

Hours: Monday - Friday 09:30 - 16:00 | Closed Saturday & Sundays

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